OUR TEAM

For over a decade, Culture Traveler has had the privilege of designing exceptional journeys for a highly discerning and globally minded clientele.

At the heart of our work is a distinguished collective of independent travel advisors—each highly credentialed, thoughtfully curated, and united by a shared commitment to excellence. Together, they bring both a refined global perspective and deep areas of specialization, ranging from Southern Africa and Western Europe to ocean and river cruising, multigenerational travel, solo journeys, and travel thoughtfully designed for diverse individuals.

We invite you to become acquainted with our dynamic circle of Associates and to begin a conversation about your next journey, whether a singular escape or a more ambitious, life-enriching exploration.

Kareem George

Founder & CEO

Kareem George joined the industry in 2013 and is committed to fostering greater global understanding through travel. Kareem has traveled to more than 70 countries and all 7 continents. He is particularly passionate about travel to the African continent and Western Europe. Kareem is a South Africa and Germany specialist, visiting these destinations annually to engage with longstanding partners as well as to build new relationships of benefit to our travelers. There are some quite interesting reasons for his love of these specific destinations … ask him why!

Some of Kareem’s most beloved hotels are Brenners Park-Hotel and Spa, Mandarin Oriental Ritz (Madrid, Spain), Kwandwe Private Game Reserve (Eastern Cape, South Africa), and The Silo (Cape Town, South Africa). His favorite travel movie is Out of Africa and his favorite book set overseas is Midnight’s Children by Salman Rushdie

A lover of food and wine, Belcanto (Lisbon, Portugal) is a favorite restaurant and Kareem is particularly fond of the South African and Australian winelands. When not traveling, you may find him on a tennis court most days of the week or enjoying quality time at home with his partner, Fritz, and two playful labradoodles, Chewy and Mabel.

Please click here to review the Signature Travel Advisor Profile for Kareem George.

Elizabeth Sherbin

Luxury Travel Advisor

Elizabeth (Liz) Sherbin is a highly experienced luxury travel advisor with a passion for exploring the world's most exclusive destinations. With a background spanning over seven years in the industry, Liz has developed a deep understanding of the unique needs and desires of discerning travelers. Having personally visited over 25 countries, she possesses an invaluable firsthand knowledge that enables her clients to curate bespoke experiences tailored to their individual preferences. 

Recognized as Travel + Leisure’s Rising Star Advisor in 2021, Liz has always been dedicated to providing unparalleled service and expertise to help clients create unforgettable journeys. Whether it's designing a romantic getaway for couples, planning a family adventure, or organizing a group trip for friends, she truly excels at crafting tailor-made itineraries that exceed expectations. Her extensive network of contacts and partnerships with leading hotels, resorts, and cruise lines ensures access to the finest accommodations, amenities, and experiences available.

What sets Liz apart is her genuine passion for travel and commitment to personalized service. She takes the time to understand each client's unique travel style and preferences, ensuring every detail is carefully considered. She specializes in uncovering hidden gems and off-the-beaten-path experiences that truly make a trip unforgettable, guaranteeing that each journey is a unique and extraordinary adventure.

With her unparalleled expertise and dedication, Liz is the go-to luxury travel advisor for individuals seeking unforgettable and meticulously crafted travel experiences.

Frederick J. (Fritz) Morsches

Luxury Travel Advisor

Frederick (Fritz) Morsches, a lifelong traveler, has visited more than 60 countries and six continents. From an early age, his passions have included fine hotels and cuisine, the performing and visual arts, architecture and interior design, and horticulture- among many other disciplines. He delights in assisting clients to incorporate their passions into their personal travel adventures.

Before joining Culture Traveler, Fritz had a distinguished career of more than 35 years serving as a senior marketing officer for several leading professional services firms in Michigan, Massachusetts, Florida, Connecticut, and Ohio. He also worked with Hallmark Cards in Marketing and New Product Development positions and with McKinsey & Company as a management consultant. He is a graduate of Culver Military Academy, Rice University and the Yale School of Management. He lives in Franklin, MI, where he serves as a Trustee of the Detroit Symphony Orchestra, Great Lakes Chamber Music Festival and Care House of Oakland County.  

Fritz is a proud member of the Oasis Travel Network (OTN) and the American Society of Travel Advisors (ASTA). Fritz holds the designations of Certified Travel Associate (The Travel Institute) and Signature Travel Expert. 

Karl Lievense

Travel Advisor

Karl provides strategic travel planning for multigenerational families, private clients, and executive groups. A lifelong traveler with more than ten years of immersive international experience, Karl has personally visited 41 countries across six continents, experience that directly informs the itineraries he designs.

Karl specializes in complex international travel involving multiple destinations, premium air travel, and intricate logistics. He is frequently engaged to manage challenges related to airline routing, international transportation, and schedule coordination, particularly for clients with limited time and high expectations. A core component of his advisory work includes optimizing airline and credit-card reward programs to support business and first-class airfare.

His destination expertise includes every major European capital, complemented by broader global travel that emphasizes culturally rich, experience-driven itineraries. Karl works closely with a curated network of luxury hotel partners and trusted operators to deliver travel that balances authenticity, comfort, and access. His clients typically seek luxury travel with an off-the-beaten-path dimension, often incorporating nature, culinary experiences, wine regions, and outdoor activities.

Karl attended the University of Michigan and has a corporate career in the energy industry. That background shapes his analytical, methodical approach to travel planning, informed by experience in negotiation, logistics management, data organization, and the effective use of technology. Rather than transactional bookings, Karl focuses on long-term advisory relationships and works exclusively on a referral basis.

Based in Bloomfield Hills, Michigan, Karl is a Spousal Member of Young Presidents’ Organization (YPO) and regularly plans executive retreats and private travel for globally minded families. He believes that meaningful travel expands perspective, reinforces curiosity, and creates lasting value beyond the journey itself.

Carrie Loibl

Operations Manager

Carrie Loibl has a deep passion for travel and adventure. While she has only traveled within the US so far, she is eager to explore new destinations and cultures. Carrie is a talented photographer who loves capturing the beauty of the places she visits. From stunning landscapes to unique moments, Carrie's lens has captured it all. Her love for photography has taken her to various locations within the US, from the Florida beaches to the Big Sky country of Wyoming, Montana, Colorado, and the South Dakota Badlands, where she has captured the essence of each place.

In 2024, Carrie embarked on her first-ever cruise and loved the experience. She enjoyed the Caribbean islands of Puerto Rico, St. Marteen, Antigua, Barbados, St. Lucia, US Virgin Islands, and British Virgin Islands, as well as several exciting activities onboard the ship, such as relaxing at the spa, enjoying live music and the comedy club. 

Carrie is committed to providing exceptional service to Culture Traveler clients. She believes that travel is a special personal experience and takes the time to understand each traveler's diverse interests and needs. Carrie's attention to detail, excellent communication skills, and friendly personality make her everyone's favorite team member.